A handful of incisive words by Mary Beard in the Times:
Hardly any commentator stops to mention that this silly torch ceremony has nothing to do with the ancient Greeks, and was really invented to be a magnificent shot in Leni Riefenstahl’s movie (choreographed by Carl Diem). This is one of Hitler’s most pervasive legacies.
Yes, that’s right. The Olympic Torch has nothing to do with Ancient Greece.
The Olympic Torch was conceived and born as a Nazi symbol, in accord with the Nazi Party’s habit of holding torchlight parades.
Now one must wonder, if any of the Western ‘public relations’ consultants in Beijing –by which I mean, those who were closely involved with the public relations of the Torch – ah, did any of those Western “public relations” consultants in Beijing, hesitate even for a moment to consider, or to research, the history of the Olympic Torch and its conception and birth as a Nazi propaganda tool?
What makes this even more astonishing, is that the torch was designed by – and is being promoted by the public relations agents of – the Lenovo corporation, which is the successor corporation of IBM – which, as we have blogged about recently, was instrumental in the technology of the gas chambers of the Nazi Holocaust.
It is publicly available information, that the “public relations” agency which received the contract for the “public relations” of Lenovo’s (aka IBM’s) Olympic Torch, is Ketchum in Beijing.
Will any Western “public relations” consultant of Ketchum in Beijing, have the courage to step forward and identify himself as the (foreign, Western) Vice President of Ketchum in Beijing? And will he acknowledge ANY personal responsibility for the escalating avalanche of public relations disasters of the Olympic Torch? At least, PERHAPS, insofar as to admit his relationship (however tenuous) to this disaster, on his own blog?
Does such a man exist, anywhere out there? (Perhaps in the China blogosphere?) If so, then why does he remain silent about his – or at least his employers’ – role (even if tangential) in all of this?
As all good, honourable activists who promote HIV/AIDS education say, “Silence equals Death.” But HIV/AIDS is not the only blight in China for which – at least among Western citizens of free countries – personal silence equals personal responsibility for evil.